Introduced in 2004, Jikon quickly gained overwhelming support starting with specialty sake shops in Tokyo and Osaka, and is now a popular brand nationwide. Its clear and fruity taste, harmonious sweetness, and refreshing acidity make it enjoyable without becoming tiring. "Jikon Junmai Ginjo Senbon Nishiki Hiire" features a delightful sweetness that spreads in the mouth and pairs well with Italian cuisine, allowing it to be enjoyed like wine.














