조센 고키겐상

Josen Gokigensan (Upper Grade Happy-Go-Lucky) from Fukui Shuzojo in Mie Prefecture takes its affectionate, Kansai-dialect name from the cheerful Osaka-Kyoto expression for being in fine spirits, expressing the brewery's wish that this accessible sake spreads goodwill and relaxed enjoyment. From a brewery in Mie Prefecture, surrounded by the layered ceremonial and regional sake cultures of the Kii Peninsula, it delivers approachable everyday satisfaction with a smile.