Nishikigoi Tancho The Rising Sun

"Nishikigoi Tancho – The RISING SUN" is a sake that offers courage to all those who rise up and take on challenges. For the package design, we chose the Tancho variety of Nishikigoi—ornamental carp known for a distinct, round red mark on its head, reminiscent of a blazing sun. The dynamic design, symbolizing the rising sun, was created to inspire hope in all who strive to move forward, even in the midst of chaos.