Fukunokoe Kinin

Fukunokoe Kinin (Precious Person) from Fukui Shuzojo in Mie Prefecture is a special expression of the brewery's auspiciously named brand, whose name bridges the kinin concept of honored guest with the sake as a gift suited to mark significant occasions. From a brewery in the ceremonial heartland of Mie Prefecture, adjacent to Ise Jingu's ancient sake culture, it reflects a brewing tradition that has long associated sake with hospitality and celebration.